Scout Electromedia marketed the Modo, a wireless, handheld device with a distinctive look that delivered up-to-date information on practically everything to see, do, or eat. Targeting young, active urban adults in places like San Francisco, New York, and Los Angeles, Modo provided its users instant access to movies, music, museums, and more, while providing its advertisers a desirable demographic. Each Modo device updated its content automatically every day with its wireless connection.